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Pool Business
BUSINESS 270: Be a Coach, Not a Boss

Learning Objectives

  • Describe how to motivate employees to reach their potential, improve employee’s self-esteem.
  • Establish respect from their employees through one on one interaction.
  • Assess productivity, which generates positive bottom line profitability.


It has been proven that to increase productivity in today’s employees; the authoritarian management style is not effective. Today’s entrepreneurs must formulate a new leadership style based on being a coach. This interactive presentation with participants will provide new management techniques to improve productivity generating an increase in profits.

Time/ Credits

1:00 hrs


Bill Kent, Ph.D.

CEO of Team Horner in Fort Lauderdale, FL
(954) 772-6966

  • B.S. University of Cincinnati
  • MBA Xavier University
  • Ph.D. Keiser University
Bill Kent, Ph.D.

Dr. Bill Kent is the entrepreneurial CEO of the Team Horner Group of companies, an integrated manufacturer, wholesale distributor, and global exporter of swimming pool products. Bill has served in several nonprofit organizations and was national president of the U.S. swimming pool industry’s national trade association in 1996. In 2015, Bill’s company received national recognition from the American Psychological Association for having a psychologically healthy workplace; Bill currently serves on the Board of Trustees of Keiser University, a Florida-based University with over 20,000 students on 16 campuses, the National Swimming Pool Foundation®, the International Swimming Hall of Fame, and the Florida Swimming Pool Association. In June 2015, Bill received his Doctorate in Business Administration with a concentration in Global Business. Bill completed the transition of company ownership to his employees in December, 2015.